Hooked

Hooked
by Nir Eyal explores the psychology behind habit formation and offers a practical framework for designing products that users engage with repeatedly. Based on behavioral psychology, the book outlines the 'Hook Model' – a four-step process to build products that foster habitual use and long-term engagement.
Why You Should Read?
Learn a practical framework for building habit-forming products.
Understand the psychological principles that drive user engagement.
Gain insights from Nir Eyal, an expert in product design and user behavior.
Relevant for entrepreneurs, product designers, and marketers aiming to increase user retention.