Shoe Dog

In
Shoe Dog
, Nike co-founder Phil Knight recounts the complete story of building one of the world's most recognizable brands. From selling sneakers out of his car to navigating a global enterprise, Knight offers a detailed look at the entrepreneurial journey, including the significant challenges, pivotal decisions, and ultimate triumphs that defined Nike's early years.
Why You Should Read?
Understand the origins and growth of Nike directly from its founder.
Gain insights into the realities of entrepreneurship and brand development.
Learn about resilience and strategic thinking in the face of business obstacles.